Step 2: Nobel Laureates in Under a Minute

Mark Hebner explains how active investors disregard some of history's most important lessons. Most do not read the peer-reviewed academic studies and Nobel Prize-winning economic research. They instead rely on the financial media's messages to drive their investing decisions. These investors are largely unaware of the fact that media outlets profit handsomely from the advertising dollars of online brokers, trading services and active trader publications that encourage them to trade. Nearly 300 years of statistical, scientific and economic research explain why investors who buy, hold and rebalance an investment in global capitalism reap rewards in proportion to the risks they take.

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